A landing page is a landing page is a landing page, right? Not so! While definitions might blur and landing pages might serve more than one function (sales, lead capture, splash page etc.), there are different types of this super-important aspect of any website that you can use to attract new customers and connect with loyal fans.
You know that to get the most out of your website, it needs to be reviewed and updated on a regular basis. And, if you want it to help grow your sales, it also needs to be responsive and powered by growth-driven design. If so, you’re ahead of the curve but, with the number of websites out there (as of today, that’s 1.5 billion!), there is always something new to learn (and to do)…
2018 is on its way and we’re excited to start planning a big year of strategies, campaigns and connections! As the experts in all things digital marketing, we’re committed to helping our clients achieve the best possible results through customised digital marketing strategies that work to drive brand awareness and increase sales.
Whether you’ve just started out in digital marketing or are helping a client to get started (or rebooted) online, it will soon become clear to you that a website is a key marketing tool for any business looking to establish their online presence and capture the attention of their target market.
At Switch Marketing, we love websites – designing them, managing them, using them to generate leads, convert interested visitors, and grow your brand presence. In fact, we think that your website is one of your business’ greatest inbound marketing tools. And that means that every element, from the home page to the functionality to ‘extras’ like landing pages, downloads, and social media links need to be up to date and work perfectly.
There are a few things to consider when beginning the journey of Online Marketing. central to your. A Great marketing agency digs deeper into who you are as a company and creates inspiring ways to demonstrate that throughout your Online Strategy, so that you have a comprehensive feel in your communications.
Are you starting a new business or is it time to refresh your existing company brand? Then it’s time to call in the experts. While you might initially feel that hiring a professional to design (and perhaps manage) your company brand is unnecessary, the opposite is true!