Digital Marketing Agency

5 supercharged lead generation tips for sales people.

5 supercharged lead generation tips for sales people.

So you’re a sales person who wants to increase their sales? What’s new? By now, you have probably realised that you need to generate leads and not just any leads but the right ones who will actually help increase your sales. 

Signs that your website needs an upgrade right now.

Signs that your website needs an upgrade right now.

Many people still think of their website as an electronic brochure – a way for potential customers to read all about their business online in the same way as they do in paper form. And while that may be the case for some, the truth is so much bigger – not only should your website be so much more than a brochure, it should be evolve over time.

5 hot tips for better business blogging.

5 hot tips for better business blogging.

For businesses keen to get noticed in the fast-paced, digitally-based world of inbound marketing, blogging is a critical social media activity. Research shows that it can help drive traffic to your website, establish your authority as a thought leader and generate leads.

What is marketing attribution and why does it matter?

What is marketing attribution and why does it matter?

It can be difficult for business owners to see the value in certain marketing exercises, especially if they are not working with a long-term strategy or a cohesive plan for marketing to their ideal audience. Measuring the value that marketing initiatives give in terms of a monetary return can be tricky but it’s not impossible and it’s definitely necessary to ensure that a business gets the most out of their marketing spend and effort.

Ways to attract website traffic using online content.

Ways to attract website traffic using online content.

As content marketing experts, we know that generating high quality content is an essential part of a successful marketing strategy. The cold sell is out, giving your clients information that they actually want and can share is in.

Three smart reasons to use content marketing to promote your SME.

Three smart reasons to use content marketing to promote your SME.

You know that marketing your business is a must but SMEs are often hampered in their efforts to connect with their customers by constraints such as budget and time which put options like paid or online advertising out of reach. At the same time, traditional forms of advertising are no longer as effective as they used to be. And cold selling is out… How many ad blockers do you use when you’re online to make sure you’re not forced to read a paid-for advert when surfing the web?

Three big marketing challenges for SMEs today.

Three big marketing challenges for SMEs today.

Owning your own small or medium-sized business can be rewarding, exciting and frustrating. There’s so much to do every day and so many areas of your business that require your attention and input. As a small business ourselves, we understand that!

Content marketing mistakes that could harm your business.

Content marketing mistakes that could harm your business.

As marketing experts, we spend a lot of time sharing what we think are the best ways to create and use content for marketing our clients’ businesses, especially when it comes to inbound marketing – the type of marketing that uses content as part of a digital campaign to grow brand awareness and connect a business with its ideal clients. And we love doing that!

Three best practices for social media marketing.

Three best practices for social media marketing.

If you’re looking to market your business in current and on-trend ways, you cannot afford to miss out the power and presence of social media – a great way to build customer trust and loyalty. But how do you know what to do when it comes to making the most of social media platforms for promoting your businesses and services?

From Facebook to Instagram... Which social media channels should my business be on?

From Facebook to Instagram... Which social media channels should my business be on?

Social media platforms are everywhere and there are more to choose from and engage with almost every day. We all have our favourites when it comes to personal engagement with the world online but choosing the right social media channel for your business can be a challenging task.